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1.
Typically iBullshit is the stuff Steve Jobs rambles on about at his keynote speeches. This is an unfortunate side effect of the version of reality Steve Jobs lives in and where he derives his sense of proportion. This iWorld as he sees it is a mystical place where computers are infuriatingly simple and over-priced, also coasters for cups in this mysterious place have touch screens and apps.
Apple: "This changes everything, Again!"

Guy that actually works in IT: "What a load of ibullshit! Phones could already do all of those things!"
by DaftSteamPunk September 22, 2010