People who are devoted to Apple products (ie. iPhone, iPad, etc.) and think they are the ONLY products that matter and will shell out their life savings just to own the newest Apple product.
"Look at all those iBorgs waiting in line for the new iPhone. I doesn't go on sale until next week!"
The future technology that Steve Jobs will implement on Apple users, converting them into his army to take over the world.
Oh shit, the iborgs are burning my house down.