pronounced h'YUN dEH
2.a korean car company. owned by the Hyundai Motor Company which also owns KIA.
Pristine natural environment is a birthright and is perhaps the most important legacy we can bequeath to our children and future generations. Our efforts to develop 'greener' technologies are unrelenting as we seek new ways to protect the planet from further environmental damage. The company is placing increasingly greater effort on the development of environment-friendly power plants which are powered by a variety of alternative fuels and which emit less pollution than conventional combustion engines.
Hyundai Motor Company's ambition to become one of the top five global automakers would be impossible to achieve without continuous investment into the development of future-oriented concept cars that have come to serve as barometers of competitiveness, technology and creativity.
Hyundai cars are known for having incredible fuel efficiency, but after the first 4 or 5 years the maintenance falls to shit and loses the performance it had just a few years earlier. This unfortunately causes these cars to have poor resale value. Having noticed this, the company started working harder on the cars, which are becoming more and more dependable with a longer life and are starting to maintain their value. (Similar story to Samsung, which is also a Korean company and now one of the largest electronic companies in the world)