Similar to bukake, it is the process at throwing fruit (any form, packaged or fresh) at a girl in the middle of a circle of guys (preferably 50+). Yelling FRUITKAKE while doing so is also preferred.
No tomatoes are allowed, since they are too controversial in the ethics of fruitkake
Lauren: omg gurfreind, i forgot my lunch, ima be so hungry after 4th period -__-
Gurrfriend: NAW bitch just sit in the middle of some boys, start some fruitkake, and you good to go!