Environmentally and socially conscious political conservative. This term was coined by National Review columnist Rod Dreher, and appears in his book, "Crunchy Cons: How Birkenstocked Burkeans, gun-loving organic gardeners, evangelical free-range farmers, hip homeschooling mamas, right-wing nature lovers and their diverse crowd of countercultural conservatives plan to save America (or at least the Republican Party)."
"'Ewww, that's so lefty,' Dreher's editor at his old National Review job sneered when Dreher said he was picking up some locally grown organic produce. And what's with the sandals I'm wearing, he then thought; am I going liberal? Not a bit, he concluded, though if associating with liberals could help him have healthy, flavorful food and a beautiful, durable home; be involved in his children's education; protect and nurture the environment and other species; and live with religious integrity, then associate, befriend, and work with liberals he would. That made him a crunchy conservative . . ."