when you have consumed the amount of alcohol where you have the ability to unlock 100% of your brain. exiting the simulation and entering a separate reality. the border of death but your too deep in the vortex to give a single fuck. nothing matters besides beer at this point. god bless you.
1) To use up goods or services, either by the consumers or by the companies that produce the goods or services. Thus it leads to waste and reduction of valuable resources. For the consumer, it can lead to stress, debt, obesity, waste, lack of space, etc.
2) The #1 thing that got us (America) into the economic mess that we are in right now. We only got ourselves to blame in this one.
Wow, it's the new $12,000 diamond iPod case! I must get it, even though I'm two months behind my four-bedroom home, about to lose my Lexus SUV, and have already maxed out three of my credit cards! Mass consumption...