Top Definition
a strategy adopted by a financial institution in which the institution ventures into a new uncontested area, called a blue ocean, rather than go for competition in an existing area.
Business acquisition falls under the purview of blue-ocean strategy.
by uttam maharjan April 20, 2010

Free Daily Email

Type your email address below to get our free Urban Word of the Day every morning!

Emails are sent from daily@urbandictionary.com. We'll never spam you.

×