I work for Abercrombie, its defined as "Casual Luxury" Its made to be comfortable while looking really good. Its also more of a lifestyle more than just a fashion fad.When you think Abercrombie you think preppy, but mostly its "All American" and thats what the classic style is. A lot of clothing is vintage, closer fit, made for leaner bodies (its classic in back in the day obesity was lower),athletic wear is sold, flip flops etc. The people who work at A&F are usually models, this is because A&F dosn't spend money on external marketing (commercials, billboards)so Brand Reps wear the clothes to enhance the store experience. The guys have to be clean shaving, no earrings, no jewerly, no shown tattoos. The girls can have small diamond studs, minimal to no make up, no jewerly, no shown tattoos,no nail polish.We have to emmulate the models that people see and have to look natural and all american. Dress code is A&F clothes or clothes that look similar, with flip flops on the floor or converses in the stock room. Each season the employees have a selected color they must wear. Loud music plays and cologne is spritz throughout the store. Everything is perfect to the T, most stores are maintained very well.Its what made the store so recognizable and different
As for the lifestyle, yes the clothing are up in price but thats why its "Casual Luxury" its comfortable,have varied styles, and the quality is much better than people think. The seams and stitching are detailed on everything. People of different economic standards shop here. Mostly middle to upper middle class customers come here.We target the 18-23 year old crowd. Because of ignorance about the store and exaggerations that is heard causes people who may be a bit bigger in size to not shop here, but the largest size like most stores is a XXL. As I said its a lifestyle to each its own, people who are attractive and live in the suburbs like the comfort level.Urban people may feel they have a piece of something that is high in standard. We try to maintain a sexy image that gravitate towards different people.
As employees we are the ones who have to smile to the visitors and give THEM the feeling that "They have arrived". Im a black guy who is attractive and came from a well off family who happen to work for A&F, yes the work force here is diverse. But in small rural towns this may not be the case. There is many things people don't understand about the store until they are really on the inside of it ,and mostly work with them. There are plenty of things you would than learn that you haven't known before. Most of the kids who work here are either A.Models/Actors who need a job with a flexible schedule B.College students who wants a extra source of income while working with flexible hours C.Love the clothing and want the discount D. Its just a fun store to work in E.Bored because they have wealthy parents and need something to do.This store have one of the most organized teams in any retail, the things that happen behind the scenes is what makes the store so reliable. There is many positions that keeps it running and perfect.
Brand Rep:"Have you tried our jeans? Our jeans have the coolest/sexiest fit"
Customer:Are you on commission?
Brand Rep:No, why you ask?
Customer:Because everyone here is really nice
Brand Rep:Thats just Abercrombie and Fitch and thats what makes the store what it is.
Customer:I thought a bunch of spoiled rich kids with snotty attitudes are the only ones who work here.
Brand Rep:Oh they do but they only act like that off the clock
Overpriced clothing, no different from any other cotton shirt or denim jeans. A company that is trying to sell a pathetic image while brainwashing teens into slapping down $60 bucks for a shirt. Is there some kind of "special material" or "quality" that these shirts have? No, foolhearted children, its just the big fat aberslobby logo that was crudely stamped on by the same malaysian sweatshop worker who made my shirts that I found for 7 bucks. If you think that you feel more comforable in some rags that scream "look at me, I'm rich and pay 60 bucks for a shirt" then you are quite a materialistic person. The store's always blast a thumpin' beat that disgraces any kind of music. They wouldn't want to play anything that would "turn away" any A&F mind jobs and their daddy's fat wallets. Notice all the people that shop there all fit the same type of mold. Rich, materialsitic, dumb, blonde girls, and rich, prep/fag, "popular" guys. I guess all of the money that A&F has been sapping from teens has been put into very good marketing, To bad it wasn't accutually going into making a better product, in to which it should be.
Clueless Blonde:"Hey girls lets go to abercrombie and fitch, my dad just gave me 450 dollars, I can get the 2 new shirts I wanted!"
A&F Employee/Male Model:"Hey ladies theres a sale on jean marked down to only 129.99!"
Fag1:"I need to go to A&F and spend lots of money"
Fag2:"What did you say?"
Fag1:"I need to go to A&F"
Fag2:"No you didn't, what was that last part?"
Fag1:"Like whateva, girlfriend, you be trippin'"
A retail line where if they suddenly decided that breathing wasn't cool, half the people in this world, especially the preps, would die.
Wow, that article on Abercrombie and Fitch is so cool..that anorexic girl is having unprotected sex on a snowy mountain while riding an elk!
Abercrombie and Fitch started out as a hunting, fishing, safari, camping,and outdoor store in New York City in the 1800's. It was originally Abercrombie, but eventually David Abercrombie partnered with a man named Ezra Fitch,a regular customer and lawyer, thus forming Abercrombie and Fitch. Over the years, Abercrombie and Fitch became one of the nations largest sporting goods suppliers, in fact, it even outfitted Charles Lindbergh for his historic flight across the Atlantic in 1927. In 1978, Abercrombie is bought by Oshman's sporting goods. In 1988 it was sold to another company,The Limited. By this time, it had become the Abercrombie that we know today, selling clothing. It became a dormant company for a few years and then was spun off from The Limited and became it's own company again, Abercrombie and Fitch. It made a come back and became popular nationwide. Today Abercrombie and Fitch owns several other clothing companies, Hollister Co.,Abercrombie(the kids version of Abercrombie and Fitch), and Ruehl 925, a small clothing store based in New York City's Greenwich village. It is slowly expanding into several other cities.
Today A&F has 363 Abercrombie and Fitch stores,176 Abercrombie stores,249 Hollister Co. stores, 4 Ruehl 925 stores, making a tottal of 792 tottal stores across 4 brands.
Soon it will be opening 3 more Ruehl 925 stores.
Cool Guy: I love A&F!
Hott Chick: I know, now let's make out! PAssionatly!
Brand of clothing that is popular among high school jocks, college frat kids and other unpretentious people.
s and emo
fans hate it because the conformity and perceived airheaded-ness of Abercrombie shoppers reminds them of what they try to avoid becoming, but end up as anyway.
Abercrombie and Fitch is apart of a form of clothing style that is sucessful because it doesn't completely revolve around a music genre, thus causing all the scene
kiddies to revile this type of clothing.
Abercrombie shoppers may not be the most original or stylish people in the world, but neither are you.
Note: I don't wear Abercrombie; I just find that bashing people's preference in clothing to be shallow and petty. Wear what you want.
a store that either people like or dont like. there is no middle ground on the matter. everyone says its over priced and it is, but what store in the mall isnt over priced. get real. gotta rake in the cash.
girl: these abercrombie jeans make my ass look totally sexy .... 70 dollars well spent!
A place where people buy clothes, just like where all of the "original", "non-conformist", "different", people go. It is expensive...but if its not your money, why do you care so much? You say you want to be your own person...but you and i know there are a million people out there who say that, and hang out in groups together, listen to the same music, like the same things and clothes. You are discriminating against a group of people who spend alot of money on clothes...wow, just a little condescending if you ask me? If these people want to wear the clothes then let them, hating someone because they wear different clothes is just lame.
"non-conformist": "hey, look at those stupid preps, i don't think i've ever talked to that guy, but he looks DUMB, and he wears that GAY polo shirt, what a FAG."
"friend": "yea, i know, look at them all and their expensive clothes, i hate them because they wear them, why can't they be individuals like us...by the way, i like your black shirt and pants, they look just like mine."
This is not a defintion of Abercrombie & Fitch. This is a definition of people. I hate to be rude, but I truly pity those who have been writing these 5 paragraph A&F bashing sob stories that are truly pathetic. Again, I apologize. I would like you all to understand that there is absolutly no sense in trash talking a company you dipise. If Abercrombie & Fitch's style, marketing, crowds, and economical status really upset you as much as you claim, why must you waste your time comparing and reading the defintions that other haters post? I mean...what's the point? If you don't like it, there's a few things you could do. A) Not shop there. B) Ignore those who represent the brand. C) Not worry about it. Also, why must you cry over destroyed denim? It's fashionable, and some people are willing to pay the extra dollar to be in style with current fashions. From what i've read, these people must really not be your friends so why thrash on people you don't even know? Obviously very few of us are concered about you...so why must you be so concerned about A&F shoppers and adorers? It almost sounds to me as if you are jealous. We all have nicer clothes than you, are indulged into a nicer lifestyle than you, and enjoy shopping as a social and personal experience. As humans, we're all equal...unfortuantly some people really bite it in life, but you don't have to exclaim it and trash those who don't. I'm not saying A&F people are better than everyone else, I'm saying that we're comfortable...more...