Top Definition
The theory explaining why something that we know nothing about suddeny appears everywhere in our lives once we are made aware of its presence in the world. The theory states that it has always been there, however once we make a personal connection with it, we realize it in everyday use.
This summer I visited Tahiti and ever since I returned the French Polynesian Islands have been all over the news.
by Johann the Olive April 15, 2005

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