The cringe like feeling during the period of time when you are debating on whether to buy technology and find yourself trying to find the cheapest deal available, even if you cannot really afford it.
Mike: I had to wait a month for my G3 phone to be returned from HTC, while it was under the 12 month warranty.
You: Did they charge you?
Mike: Can you believe it? They charged me $39.00 for returning my $#!%.
You: At least it wasn't the $100.00 deductible by Asurion. It seems like everyone's feeling the techno-crunch post 9/11.