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1.
The point in an infomercial in which the "hard way" is shown in black and white or lower contrast camera. The product being sold is always the alternative to "the hard way" and is 100000000 times better than doing it the hard way.
*CUE STRUGGLE CAM"

* "If you're using a regular blanket and you need to reach 6 inches for the phone, it can be frustrating when your hands and arms are TRAPPED inside!" *

....BUY A SNUGGIE AND YOU WILL BE FREE!
by TeeRoy March 01, 2012