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A twitter tend started in August of 2012. The rules are as follows -

-Find a twitter user with less than 1,000 followers
-Favorite a large amount of their tweets
-mention (@) them and wish them a Happy #StarfuckSaturday and ask them to pay it forward.
#StarfuckSaturday is a way for us poor folk without bonus features to get noticed.
by JJ Alexander August 30, 2012