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In discussing why Senator John McCain is always on the Sunday morning political shows after losing the 2008 election to Barack Obama (12 times in 8 months), Davis X. Machina coined the term "Senator Velveeta" as such:

"McCain's a brand name. In a country where Velveeta™ is sold as cheese, McCain can be sold as a statesman."
I see that Senator Velveeta will be on Meet the Press, again!!.
by ascap_scab August 30, 2009
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