1.The act of promising with no intent to act on it.
2.To intentionally deceive.
Guy: Hey boo we going to the show tonight?
Guy: What time you want me to come get you?
Girl: I don't know yet, I'll call you when I'm ready.
Guy: Don't be selling dreams, you know I'm trying to get up with you.
*girl never calls and usually turns her phone off*