Fabrication of fact used to support an argument, i.e. Photochops that attempt to mislead the reader. Sometimes the falsification is intentionally obvious, done for humorous effect.
Etymology: Derived from misspelling of word "proof" commonly found on Internet message boards, in the context of political or other arguments.
Here is proff that the President is lying: --fabricated story--
to have a personality, your spirit and pride, to describe something that has no words to describe it.
the peach was so yummy it was proff!