These are the movies that are released before the summer blockbuster season. They are usually released in April, but sometimes as early as March. They may have some elements of a summer blockbuster such as action and science fiction elements, but they usually are not quite the draw that summer movies are since kids are still in school. These movies also advertise summer blockbusters heavily.
Alice in Wonderland was an excellent pre-summer movie that made lots of money.
by New English August 10, 2010