Criticisms of the show are that it's more style than substance in both its presentation, content and the finished vehicle being campily over the top, having its practicality diminished by reduced luggage space in the trunk. Also, very little (if any) practical instruction is given on how to do something like lower your car's suspension safely or make your own grille insert. Instead it focuses on fancy post-production techniques, shots of the finished car at outrageous camera angles and the owner's reaction to it.
The show has also been criticised for glorifying sexism by implicitly glamourising the sexual exploitation of women and gay men by the use of the word "pimp", making it socially acceptable by changing the meaning to something else. To-wit: rebuilding a car. By extension, it is argued that it perpetuates the stereotype that connects African-Americans with criminality and violence.
X: Naw, beeyotch! We can't pimp that ride, it's only 4 years old & you can still see paint on it. Leave it out in the sun for a year or so, gets you some dents in it & we see.
Xzibit: Negro, please.
Girl-Yea xzbit pimped it
Man- Ah nice (grabs part of womens shit and pulls on it once) Youve been pimped!