Homosexual, radio disc jockey from Merseyside who has hosted a talk show for many years.
Talk show features extremely mis-informed, (and sometimes drunk) callers who generally shoot the breeze because they appear to be lonely and old. Subject matter tends to cover trivial topics, and things they have read in The Sun or Daily Mail newspaper.
Anyone putting down the area (Liverpool and Merseyside) or their residing celebrities, are shot down in flames by Mr Price, because you can't say things like that on the show.
Pete Price - "Hello Tracey, what would like to say?"
Tracey - "Ello, I've just had to wait 2 hours for a bus ..."