Used as a justification for fixing a draw in a sporting event. Instead of using the accepted 1 vs 8, 2 vs 7... etc. seeding system, the organiser of a tournament may decide that 8 has a greater chance of beating 1 than 7 does and therefore may chose to draw the tournament so that 1 plays 7 instead.
"I'm not sure that this racketlon tournament will be won by the top seed. We had better use Pairwise Randomization to make sure that our local favourite gets to the final!"
by Oxford English Dictionary December 03, 2004