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The methodology of Web 2.0 and New Media tools that political campaigns use to empower and connect their base to create unity with a large number of people all supporting a common cause.
Obamathology is the combination of the following; Customized Social Network, Text Messaging and Cell Phone Connection,
Targeted Blog Content and Twitter Short Cuts all working in harmony behind a movement, political campaign or branding effort.
by XperienceDoc November 10, 2008