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2.
The Netflix Syndrome occurs when an organization changes its business model or key premise without consulting its customer base, taking a extremely successful business model down the tubes.

Refers to the changes in programming, pricing, and fundamental business model of Netflix; and how they experienced severe backlash from their customers, which ultimately broke the near monopoly Netflix had on the streaming video business.
"I think it's a bad idea to re-brand ourselves right now; we'll only experience Netflix Syndrome."
by Mak Leto February 01, 2012
 
1.
Occurs when an organization changes its business model or key premise without consulting its customer/donor base, taking an extremely successful business model down the tubes.
A certain nonprofit organization is experiencing netflix syndrome. They are jeopardizing their fundraising by alienating multiple demographic groups by discontinuing their funding for low cost mammograms.
by Questioning Corporate Ethics February 01, 2012