I term used by people with an obvious lack of knowledge of the product they are selling to sound as if they know what they are saying.
Me: So why should I get these $900 tires over these $500 ones.
Idiot Salesman: Because, the $900 tires have more technology
Me: Ok there.
Me: Why should I get the Sony TV instead of the Panasonic?
Salesman: More technology.