The point at which a person who used to have ambitions realizes that they live in a state in the American Midwest, and overcompensates for the fact by purchasing BMWs and Cadillacs which they most likely cannot afford.

The United States geographical equivalent of a midlife crisis.
Steve: Hey, what's Mark doing in that Caddy?

Chester: It finally hit him that he lives in Iowa; the car's his way of coping with the Midwest crisis.
by ANonExistentUser June 21, 2011

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