An imaginary character that is the coolest guy that has ever lived. His status is sought by many and obtained by none.
Someone who is acting like thier shit don't stink. These people can usually be spotted with sunglasses on in the club.
"Look at that douchebag over there trying to look like he's JJ Smoof or somebody."
"Nick was wearing his glasses in the club the other night like he was JJ Smoof"
"Rob took his shirt off 2 blocks from the beach on Saturday. He was JJ Smoofin'.