1e. An extreme form of affirmation in the direction of a source or service. Popular retail presentation style categorized by hands in a rigid flat angle with the thumbs turned into the palm. When presenting something at low levels, the palm is often curved in the shape of a cup.
2. A biblical weapon of great power used to vanquish the evils of retail.
See also small box cutting knife, etc.
Customer: "Dude, are you out of Izziblades?"
Sales Professional: "No, but we do have Izzi shades, with Snow Kitty compatibility!"