1. Abbreviation for a margarine (fake-butter) product, I Can't Believe It's Not Butter!. The stupidest abbreviation (nobody can decipher what the hell ICBINB is unless they're told) for the stupidest product (if you're worried about the calories in butter, don't eat fake butter, just stop eating the damn butter!) in the world.
Flavoured ICBINB! spray? That's gotta be the most ingenious invention since matzo...you can eat it like those sour spray candy things or use it as cologne!