look up any word, like cunt:
 
1.
A publicity stunt that a majority of celebrities suddenly start doing to keep their name in the papers/tabloids.

Examples include: Drug abuse, losing an unhealthy amount of weight, dating people much older/younger then themselves, having babies, and divorcing.
With young actresses, the latest hollywood trends are having babies with a-lister actors at least a decade and a half older then them, and losing weight till they look like stick figures.
by Pyro Infernos April 05, 2006