A combination of the words Primo and Free. Primo: when one is presented with an opportunity that is too good to be true. Free: when that opportunity has no opportunity cost. Primo, a derivation from the Latin Primo, Primare, meaning Pluto has offered unto me a freebee.
Scenario: Rooftop pool in Madrid, 45 Euro pp entry. Two gutsy Meats walk in past the till and act like they own the place. Not challenged, and unencumbered by guilt or global warming, the Meats see that there is plenty of bikini-clad babes soaking up their paid-for sun. Meat one turns to Meat two and says "Primo", Meat two says to Meat one "Free", both nod and say in unison "Frimo".
by Dr Large June 20, 2009