The term Franchise is used as the goal of many small businesses is to become well established, with a solid foundation and processes, which will enable them to Franchise out. This enables a small business to become a larger business.
Son: Umm, no. I forgot. What's the big deal?
Father: The big deal is, I need to pick your mother up from the airport in an hour and god knows whether I'm going to get there and back in one piece... this is a Franchise Sized Fuckup!