(noun) Material created in commemoration of a relatively insignificant anniversary in an attempt to draw visitors to your website or shop.

(verb) To create or promote such material.

Derivation: Named after the cutesie cartoons which periodically stand in for the logo of a popular search engine.
Commemorating Edmund Halley's 335th birthday is a Desperate Doodle. Commemorating his 400th will not be.
by Greg Withnail November 8, 2011
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