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1.
Any effort to shape political correctness, to impose a certain value or belief on society by careful manipulation of social media, mass media and political pressure.

Usually engaged in by special interests large and trendy enough to have celebrity spokesmen, political connections and influence over the media.
Good Morning AM Guest: "Most thinking people already accept the fact the Constitution is outmoded, beginning with the 2nd Amendment."

Good Morning AM Host: "And I think gun violence is kind-of saying that more and more."

TV Viewer: "Damned Culture-steering...I'm sick and tired of these people telling us all what to think..." changes channel
by Herb Schmerdtz March 16, 2013