Nathan Fillion turned the noun Browncoat (A faithful Firefly supporter) into a verb: "Browncoated."
It means legions of Browncoats inadvertently crashing a website, such as www.arcimoto.com, or www.sfx.co.uk, and bringing it to its knees. This is done through the power of sheer enthusiasm when rushing to obey their beloved Captain Nathan Fillion's commands, or even to simply support his awesome suggestions!
Nathan Fillion tweeted: "As usual, y'all Browncoated the site. Be patient. The site only sees your desires as a series of 1's and 0's."