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1.
A marketing term referring to the transition from a brand name to a brand experience.
You've gone from sitting at the bus stop looking at a Corona advertisement to sitting with the sun on your back, the sand between your toes, a warm breeze in your hair and a Corona in your hand ... Are you are the beach? No your in the mall at a bar that's been branditioned.
by Brandition February 04, 2014
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