A contemporary religion focused around the idea that sharks are altogether better than other mammals, equal to (if not superior) humans. This is based off of their general intelligence level, survival tactics, and basic way of life. Sharkologists devote themselves to enforcing the ways of shark life into that of daily human life as best possible.
The God of Sharkology is "Jaws" from the also-named movie series about the famous overpowering shark. Sharkologists have compared its movies to the Bible in the sense that the members of this religious assemblage studies it and takes meaning from different parts and sections to influence their own lives.
Oh my God, stop with the sharkology!