A clothing store that is owned by Abercrombie & Fitch. It has a "West Coast feel" and is actually a great store. It targets teenagers and recruits good looking college kids to work.
I do understand some hate it and think its a cult, but I worked at one and the people are amazing and it actually is exactly what the haters say. An overpriced place to buy torn jeans, but hey here's a thought...why not buy the non torn jeans for $30 and do it yourself like most of the workers do at the store.
The clothing is of better quality than most the of the stores out there and is cheaper than A&F.
AND its not only for white people, I am hispanic and worked there and we had blacks and asains there too!
person 1 "Where did you get those great fitting jeans?"
person 2 "Oh at Hollister"
person 1 "You paid 100 dollars for jeans?!?"
person 2 "NO I paid 30 dollars...haha"