1 definition by rickpstedman

When you learn a word or phrase for the first time, then subsequently hear it used frequently. (From Dunkin Donuts, "time to make the donuts.")
Dude, I just learned that neologism means a made up word, then later that week I heard it, like, three times. Total donut effect.
by rickpstedman May 28, 2009

Free Daily Email

Type your email address below to get our free Urban Word of the Day every morning!

Emails are sent from daily@urbandictionary.com. We'll never spam you.

×