It was started By Chris Ion not a super celebrity but if you are into metal music, drumming or race car driving you may know him. Ion is when you receive a text from some one you don't know and you decide to fuck with them.
"hey do you know this number?"
"no. Ion that mothfucker"
"hey what are you doing"
"someone texted me and I don't know who it is so I am ioning him."