1.) a phrase emphasizing the lack of recognition one may get for doing a certain thing
2.) a useless activity
Ace: I spent all day on WoW
farming titanium ore.
Gary: Yikes, really? So you've been voting in Florida
all day while I've been at work? Nice, thanks...
Ace: Well, you may have made 120 real-life dollars, but I've made over 4k gold! So, suck it