2 definitions by jaeyoung*
A hypebeast is a slang for someone who is a beast (obsessed) about the hype (in fashion), and will do whatever it takes to obtain that desired hype. The term is meant to be derogatory by ridiculing of such with a lack of style. Hyped up brands sell their products for a price more than the average clothing company and can be seen re-sold along the internet for a price much greater than retail due to the fact that it is either exclusive, or somewhat limited. Yes, even when it was worn.
Many brands include Supreme, Bathing Ape, Billionaire Boys Club/Ice Cream, OriginalFake, and many more related to streetwear. Hypebeasts buy their clothes for the logos and brand-name and completely ignores the fact if they personally like the item or not. In general terms, they just buy whatever the brand puts out and dresses to impress others by what brand-name he/she is wearing.
Hypebeasts are very much into sneakers such as Air Jordans and Nike Skateboarding. These shoes are not found in malls and closely resembling areas due to the fact that they are limited. These are bought from others and can range from $100 up to $5,000. And yes, even if they were worn.
Not all people who wear the brands above are hypebeasts (with some exception of course). People do enjoy wearing items from these brands for the sake of the item itself and actually puts forward an effort to wear a good outfit; rather than having logos with god-awful mismatches.
Hypebeast 1: Hey did you see the new Fall catalog for Supreme? Stuff looks crazy good!
Hypebeast 2: Yeah definitely man, I really love that purple NorthFace x Supreme windbreaker, looks so dope!
Hypebeast 1: Word is that those are going for $400, damn! I just recently bought some Air Yeezy's in Black/Pink for $850 off a guy in eBay so I don't have any funds. But what a fucking steal! The guy only wore these like six times.
Hypebeast 2: Dude that is such a good deal but I'm definitely copping those windbreakers man, $400 is so worth it. And only 50 pairs worldwide? I'm sold!
Hypebeast 3: Yo you guys, I just copped a shit load of stuff this week and it all came in today. Louis Vuitton Monogram Canvas Coin Pouch for $450, TI$A Chicago Bulls Snapback for $120, OriginalFake shirt for $85, and I got these Nike SB City Series Londons for $1,200. Swag! *Cooks*
Hypebeast 1 & 2: Damn son.
by jaeyoung* Aug 2, 2011 add a video
A brand created by Taz Arnold which is an acronym for the sentence: "Taz is so Arnold". The brand is featured by many artists such as Chris Brown, Tyga, Big Sean, Kanye West and more. It is mainly known for sewing its logo on top of a vintage item which can be re-sold for a price two or threefold the original. The most famous TI$A products are the TI$A Snapback hats which contain a TI$A logo and monster embroidery. The hats used by Taz Arnold are vintage remakes created by brands such as Starter, Adidas, Reebok, American Needle and etcetera. They also do the same for items such as designer sweaters, vintage jackets, shoes and many more. More recently, Taz Arnold has created their own line of TI$A clothing that features many parodies and logo designs. TI$A is notorious for it's out-of-the-world pricing, but still does very well in selling them; most notably due to followers of rap artists stated above.
Guy 1: Dude, I just copped a TI$A Charlotte Hornets Snapback hat for $110. Swag.
Guy 2: Isn't that a bit expensive? I got the same hat without the TI$A logo for $15 at a thrift store.
Guy 1: It's TI$A dude, get with the program.
by jaeyoung* Aug 3, 2011 add a video