The faculty of pleasing or attracting, using personality or beauty
A trinket to be worn on a bracelet, necklace, etc. Usually these charms symbolise different memories. Charm or bead bracelets and necklaces have come in and out of fashion for many decades and are once again very much in fashion. Usually charms are made from gold or silver.
A beautiful selection of charms is available at www.charms.uk.com
Something worn or carried on one's person for its supposed magical effect; amulet.
In physics a charms is a quantum number assigned the value +1 for one kind of quark, −1 for its antiquark, and 0 for all other quarks.
"Susan's charm bracelet, has some very unusual charms on it"