To approach a problem, obstacle, or challenge with
supreme confidence of success through a commitment to use all facilities
available to one's self to achieve a goal.
The term has etymological roots in the basketball parlance
that describes an attempt to score in the crowded and highly contested area directly under and immediately adjacent to the raised hoop
on a basketball
court, or "painted" area. Shot attempts in this area are traditionally only successful when made with
a strong conviction to score, skill, overpowering strength, or a combination
thereof (i.d. "going hard").
When we saw Dason had put on his best suit
and matching Tag Heuer timepiece, we knew he going
hard in the paint to his job interview that afternoon.