The recently announced name for Nintendo's new home entertainment system. (formerly known as the Revolution)
Criticized by many as sounding silly and likely to deter sales. However, it has generated an unprecedented amount of buzz on web sites and Internet message boards. Whether Nintendo named it something so outrageous for the sole purpose of generating free publicity, or if they honestly feel that it is a sensible name that will make people want to buy the system has yet to be discovered.
"Would you like to play with my Wii? I just bought some new accsessorys and add-ons that I would love to try out."