People who wear a scarf. Just having the scarf on transforms you into a Jane Austin-reading, Starbucks drinking, indie rock listening "I think I'm better than you"-type douchebag.
Girl walks in a local Blockbuster video.
Girl: Do you have that new Jane Austin movie?
Guy behind counter: I don't know who that is.
Girl: Oh ... my ... Gah ... I can NOT believe that you don't know who Jane Austin is. Ugh ... (She re-wraps her scarf around her neck and walks out.)
Guy behind counter: Fuckin scarf-wearer ...