the standard of naming something where each word in the name is capitalized, all words are strung together without spaces, and the initials of the person or organization who created the thing are prepended in capitals. This comes from the naming convention in Cocoa programming ("NS" standing for NeXT Software), and nomenclature.
- I got on the Utah Railroad this morning.
- Don't you mean UTRailRoad?
- Oh, yeah. I didn't realize they were using NSNomenclature.