Russian vernacular for penis, i.e., "prick" or "dick" or "cock." One of the most widely-used words in Russian. Sometimes transliterated "khui."
The similarity of the Americanism "hooey" (as in "that's a lot of hooey") brings a smile to the Russian who hears it for the first time.
Quite possibly a future president of the United States of America. Brilliant businessman and retired 4 star general. Too bad he couldn't be president this time around. If Kerry wins this year Clark will probably run in 2012.