A brand based on the principles of staying happy, being humble, and livin' life. Their mission statement is: Don't worry about the past, don't stress about the future. Just live life now and be happy.
Man: You seem so happy and content with your life; what's your secret?
Guy: I'm Ry Guy Livin' Life! No matter what my circumstances are, I strive to be humble, happy, and live my life. You may not be a stranger to sorrow or hurt, but happiness is something you can push for no matter your situation!
Man: Livin' life huh? It won't be easy, but it will be worth it.