Brominated vegetable oil (BVO) is vegetable oil that has had atoms of the element bromine bonded to it. Brominated vegetable oil is used as an emulsifier in citrus-flavored soft drinks such as Mountain Dew and Gatorade to help natural citrus flavors stay suspended in the drink and to produce a cloudy appearance.
Oh look that soda looks like it has "brominated vegetable oil" in it.
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