An attempt by Google to create competition against Facebook in the social networking business. Unfortunately, they failed to realize that people are more interested in "stalking" others, rather than "connecting" with them.
Brian: Hey, did you here about this new social networking site called Google Plus?
Dan: Really? That's awesome! Is Tina on it?
Brian: Yeah, but she has privatized her photos to only people within her friends circle.
Dan: Seriously? Fuck Google Plus. It's lame.