A destination or some other physical place located inconvienently far away.
Ex. #1: When we went to the mall in the brand new sports car, I parked the farthest away possible from any other car as to avoid dings in the door, etc. We shopped for hours and finished up at the other end of the mall. While walking back, my wife exclaimed, "Why did you have to park in Eastjesus?"
Ex. #2: My friend just moved to a new city two hours away. While driving to visit, I think, "Why did he move all the way out to Eastjesus"?