a fairly new (2007) Japanese fashion/lifestyle
to living a cheerful, simple, natural life
of a girl in the forest. "mori" in Japanese means "forest."
The fashion style
is loose, light and airy, layered with
warm, bulky sweaters and scarves and tough boots for navigating
the style utilizes
pale colors, like oatmeal, light pink, light greens and browns, as well
gem tones like sapphire and ruby. Crocheted and knitted
has also leaked over into interior design. Rooms inspired by mori girl are often filled with
sunlight but clear of clutter save for a few spots stacked with
old books, antiques
and a vase of sunflowers. Mori rooms often look like cabins from a fairytale.
The lifestyle seems content with
solitude, however it doesn't close itself off from a social life
intentionally. A mori girl has no qualms about going off into the forest alone or enjoying a cup of tea and and an old book in her favorite coffee shop
She is intelligent, secure and confident in herself, and as such is never
loud or overbearing. She just prefers to live unfettered and uncluttered. Mori girls carry
a quiet strength.
There's also a boy version of the fashion emerging recently.